AllDay Marts Inc., the operator of the Villar-led AllDay supermarket chain, said its first-quarter core profit rose 33% to 95 million pesos from 71 million pesos last year thanks to to strong sales.

In its disclosure, the company said its revenue rose 7% to 2.29 billion pesos from 2.13 billion pesos last year.

“AllDay’s business results in the first quarter of 2022 demonstrate our strong operating fundamentals across the chain,” said Manuel B. Villar Jr., company president. “This quarter has shown that AllDay can navigate competently through extraordinary circumstances, such as Omicron’s early quarter surge, from January to mid-February of this year.”

“We immediately capitalized on the improvement in footfall brought about by the downgrading of pandemic restrictions to Alert Level 1, to which we attribute our satisfactory performance in the first quarter. It’s a good start for 2022, and we are confident in the country’s continued recovery from the pandemic. »

Camille A. Villar, vice president of AllDay, said she expects the company’s in-store and e-commerce journeys to result in even more customers discovering and frequenting the chain, qu ‘it plans to expand to 100 stores by 2026.

“AllDay’s first quarter after our IPO [initial public offering] last December validated the implementation of our master plan: an innovative in-store and online experience raised to the level of the best in the world. We believe in the continuous improvement of the AllDay experience.

She said AllDay’s “comprehensive international selection and initiatives,” including value-based pricing strategy, improved sourcing and a recently launched private label, all met the company’s expectations. business, helping to improve the channel’s gross profit margin to 20.4%.

In the first quarter, the company opened its Worldwide Corporate Center in Mandaluyong, a new location in Metro Manila. For the remaining year, AllDay’s expansion will prioritize Metro Manila and Tier 1 cities across the country.