New features combine existing data with 6sense enrichment data to provide context about site visitors to deliver personalized experiences

TORONTO, May 18, 2022 /PRNewswire/ — uberflipthe cloud-based leader content experience platform (CEP), today announces a new product update that provides better access to visitor data and provides marketers and sellers with real-time insights to engage buyers. By combining its own engagement data with data from 6sense, Uberflip allows customers to see previously anonymous companies or user profiles visiting their website as well as the stage of the buyer’s journey. Uberflip is also improving other features to make information easier to access and interpret.

“We are committed to putting data first right now, which is where it belongs,” said Yoav Schwartz, co-founder and CEO of Uberflip. “With these latest updates, our customers can target previously unknown visitors with 6sense enrichment data, whether they are 6sense customers or not, resulting in significantly increased buyer visibility. , it’s accessible and it’s a game-changer for the entire go-to-market team.”

Additionally, Uberflip has released the following product updates:

• Sales Assistant enhancements – Sellers can now access content, add calls to action in a sales feed, and prioritize outreach based on analytics.

• Ability to embed analytics dashboards into other assets – Now marketers and salespeople have the ability to see data where they work most often. Marketers can embed feed and item performance dashboards directly into the feed and item management pages of the main Uberflip app. This saves them from wasting time flipping through the pages, which are otherwise separated.

• Deeper insights at the account level – The breadth and depth of actionable data available to Uberflip customers means better insights at the account level. They can now see which accounts are engaging, how and where they are engaging – and how it all affects transactions. This helps go-to-market teams make real-time changes to improve ROI and drive better results, while giving their buyers more of the content and information they actually want.

The story continues

“The data we provide is really powerful on its own, but the fact that it’s so actionable is the biggest differentiator,” said Jason Dea, VP, product at Uberflip. “It is this actionability that helps customers completely transform their content experiences and go-to-market results. As such, we look forward to seeing these new features drive customer success even further and continue towards our next chapter of innovation.”

To learn more about Uberflip and these new features, or to schedule a demo, visit: https://www.uberflip.com/request-demo.

About Uberflip

Uberflip is a content experience platform that enables marketing and sales to quickly create engaging and relevant content destinations for every campaign, audience, and stage of the customer journey. Marketers use our platform to tailor how they integrate content at every touchpoint and eliminate friction from the customer journey by surfaceing the right content at the right time. For more information, visit uberflip.com.

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SOURCEUberflip